L’ÉTUDIANT
How a 365 Platform Can Generate Qualified Leads?
Key Figures
trade shows in 47 cities
thousand generated leads
thousand additional visitors
exhibitors
Engagement first
Context
For over 50 years, L’Étudiant has been a leading educator and trainer for individuals aged 15-25 in France.
They partner with Eventmaker to organize well-known hybrid trade shows, including the Salon du Lycéen et de l’Etudiant.
Objectives
- Fulfill the requirements of young individuals
- Provide an immersive experience before, during, and after each event
- Help students prepare for their visit
Welcome attendees in the best conditions
“The 365 platform of Eventmaker allows us to welcome attendees in the best conditions and benefit from both declarative and behavioral data.”
Isabelle Chambon, Deputy Director-General at L’Étudiant